Red Hat on the River
Social Media Manager & Content Creator
March 2025 – Present
Noteworthy
Strategy to Content Creation
Create weekly content ideas and executing according to content strategy for most successful organic social growth.
Organic Social Growth
Increased social following by 10.5% in 3 months through organic social media content strategy.
Community Management
Daily responses to comments, direct messages, and story replies for continuous engagement!
Content Ideation & Creation
Create new weekly content ideas for Instagram posts, stories, and reels. Manage all content workflow for easy communication with company. A/B Testing different content for best content to push through paid ads. Diverse content creation to fulfill all key strategy areas
2. Organic Social Growth
Through organic content creation and free press, social following grew from 15k to 17k followers (10.5%) in 3 months. Content includes short-form videos, high-quality images for socials and website, stories, etc. No paid ads. Noteworthy content regarding weekly specials for constant community updates! Diversified content from behind-the-scenes content to business updates!











3. Community Management
Consistent engagement with community on Instagram. Responding to direct messages, comments, and story replies. Questions regarding the business are directly communicated back to the business owners.