Nickelodeon
Social Strategy Intern for The Loud House & Avatar The Last Airbender
Noteworthy
New Ideas
Created new ideas every week for 3-5 pieces of content per week for 6 months across multiple accounts.
Organic Growth
Grew the Loud House Instagram account by 5% through consistent and engaging content.
New Platform Content Strategy Proposal
Pitched proposal for new marketing strategy for legacy account, TeenNick, across new platforms like Discord, Zigazoo, and other emerging areas.
01. Organic Social Media Strategy
Created new content ideas and scheduled posts. Coordinated with the content creation team to create meaningful and engaging posts for the audience. 3-5 posts per week including reels, stories, in-feed posts, and community engagement. Responded to DMs and comments by audience members.
Created new content ideas for the team to proof before sent to the content creation team. Created evergreen content that could remain on the feed for long periods of time and engage with the audience through gamified posts and trends. Also created tune-in content that kept audience up to date with current shows and airing dates.
02. Content Ideation
03. Copywriting & Content Scheduling
Wrote engaging captions for all posts for The Loud House Instagram for 6 months to increase tune-in audience for airing episodes. Scheduled content for 6 months using AirTable and Sprinklr, while communicating with the rest of the social team.
